Street
shoot the hooch
What does shoot the hooch mean?
Floating down the Chattahoochee River on an inner tube, raft, or kayak — Atlanta's holy summer rite. Coolers strapped on, friends in tow, six hours of doing absolutely nothing in the current.
"It hit 95 by noon so the whole group called off work and went to shoot the hooch."
Origin
Local Atlanta nickname — 'the Hooch' is the Chattahoochee River. Tubing it has been a metro-Atlanta summer ritual since the 70s; 'Shoot the Hooch' is also the brand name of a long-running tube-rental outfit.
Frequently asked questions
Does it have anything to do with moonshine?
No. 'Hooch' the river is just short for Chattahoochee. The booze meaning is a totally separate word that happens to look the same.
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