Hype — meaning in English

English meaning

• fad noun Something that becomes suddenly popular but only for a short while.
• hype noun Exaggerated promotion or buzz around something, often overselling how good it really is.

Senses

Hype is used for these senses in English:

• fad A phenomenon that becomes popular for a very short time.
• hype (marketing) Promotion or propaganda, especially exaggerated claims.

hype — full definition

1. noun Exaggerated promotion or buzz around something, often overselling how good it really is.
2. verb To promote something heavily, often exaggerating its qualities.
3. adjective Informal: excited or thrilled about something.

Related German words