bullish
Bullish (adjective) means expecting the price of shares, a currency or another asset to rise, or reflecting that expectation. Example: “Analysts turned bullish on the airline after a record summer of bookings.”
How to Use Bullish
Learner’s notesIn plain EnglishBullish means you think something is going up or going well.
Standard in business and financial writing, and common in ordinary speech for general optimism.
You are bullish ON a stock or company, but bullish ABOUT a general prospect.
Trace the full origin ↓Fill the Gap
Can you complete this real example?
Analysts turned _____ on the airline after a record summer of bookings.
Etymology
From bull in the stock-market sense of a buyer who expects prices to rise, plus the adjective ending -ish; the market sense of bull is of uncertain origin.
Synonyms
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Related Words
Frequently Asked Questions
What is the difference between bullish and bearish?
Bullish means you expect prices to rise, so you want to buy and hold. Bearish is the exact opposite: you expect prices to fall. The images come from how each animal attacks, a bull tossing its horns upward and a bear swiping downward.
Can bullish be used outside of finance?
Yes. It is now common in everyday speech to mean simply confident or optimistic, as in being bullish about a project's chances. The financial sense remains the more literal one.
Is being bullish the same as being aggressive?
No. Bullish describes an expectation that things will improve, not a manner of behaving. A bullish investor may still act cautiously.