Rolex
Rolex (noun) means a luxury wristwatch made by the Swiss company Rolex. Example: “He treated himself to a Rolex after closing the deal.”
How to use Rolex
Learner’s notesIn plain EnglishA famous, expensive brand of watch, often used loosely to mean "an expensive watch" in general.
Word forms
- Plural
- Rolexes
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He treated himself to a _____ after closing the deal.
Etymology
Invented as a made-up brand name in 1908 by watchmaker Hans Wilsdorf, who wanted something short and easy to say in any language.
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