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noun Uncommon

storytelling

Storytelling (noun) means the craft of telling stories. Example: “The course focuses on storytelling techniques for marketers.”

noun
1
The craft of telling stories.
"The course focuses on storytelling techniques for marketers."

How to use storytelling

Learner’s notes

In plain EnglishThe skill or activity of narrating stories, whether around a campfire or in a business pitch.

Common pairings
digital storytelling the art of storytelling

Word forms

storytellings plural

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The course focuses on _____ techniques for marketers.

Etymology

From story plus telling.

narration narrative craft tale-telling yarn-spinning

Related words

Rhymes for storytelling

See all rhymes for storytelling →

Frequently asked questions

What does “storytelling” mean?

The word “storytelling” means the craft of telling stories. In plain terms, the skill or activity of narrating stories, whether around a campfire or in a business pitch.

How do you use “storytelling” in a sentence?

Here is “storytelling” used in a sentence: “The course focuses on storytelling techniques for marketers.”

What part of speech is “storytelling”?

“Storytelling” is a noun.

Is “storytelling” a common word?

“Storytelling” is an uncommon word in modern English.

What is the difference between storytelling and writing?

Storytelling is the craft of telling stories, which can happen orally, in writing, on film, or through other media. Writing is one specific method of storytelling but does not itself imply narrative content, since writing can also cover reports, instructions, or lists. Storytelling always centers on narrative.

Is storytelling used only for fiction?

No, storytelling applies to both fictional and true narratives. It is used for novels and folk tales as well as for personal anecdotes, historical accounts, and even business presentations that use narrative techniques to engage an audience.

What fields commonly use the term storytelling beyond literature?

Storytelling is widely used in marketing, journalism, film, and education to describe how information or a brand message is shaped into a narrative. This broader usage reflects its focus on the craft of engaging an audience through a compelling account of events.

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