General
roi
What does roi mean?
A measure of the value or profit gained relative to the cost of an investment of money or time.
"The conference had great ROI, we closed three deals."
Origin
Standard finance metric; widely applied to any effort.
Frequently asked questions
What does ROI stand for?
It stands for Return on Investment, the value or profit gained relative to the cost of money or time spent.
How do you use ROI in a sentence?
For example: 'The conference had great ROI, we closed three deals.'
Is ROI only about money?
No. It started as a finance metric but is now widely applied to any effort, including time and attention.
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