optimize
10 synonyms and 3 antonyms for optimize, grouped by meaning and by how common each one is.
Verb — To adjust something so that it works as well or as efficiently as possible.
Synonyms
Everyday swaps
Common words most readers know — safe in any writing.
Less common
Still standard English, but they carry more weight.
Rare, literary or technical
Precise, but they will stand out — check the sense before using one.
Synonyms by Meaning
1. verb
To adjust something so that it works as well or as efficiently as possible.
“We optimised the loading order and cut page-load time in half.”
Opposites
2. verb
To adapt content, a page or a listing so that it performs better in search engines or algorithmic feeds.
“The article was optimised for a keyword nobody actually searches for.”
3. verb
In mathematics and computing, to find the values that give the best result for a given objective function, subject to constraints.
“The solver optimises for cost while keeping delivery time under two days.”
How to Use Optimize
The word patterns that sound natural to a native speaker.
Neutral in technical writing; can sound like corporate jargon when applied to everyday life.
Etymology
Formed from optimum, the neuter of Latin optimus 'best', with the verb-forming ending -ize.
Full origin of optimize →Frequently Asked Questions
Is it optimize or optimise?
Both are correct. Optimize is standard in American English and in most technical and academic publishing worldwide; optimise is the usual British form. Pick one and use it consistently through a document.
What is the difference between optimise and maximise?
Maximise means push one quantity as high as it will go. Optimise means find the best overall balance, which often requires holding a quantity below its maximum because of trade-offs such as cost, time or reliability.
What does optimising a website mean?
It usually means one of two things: making it load and run faster, or adjusting its content and structure so search engines rank it better. The context, or the phrase 'search engine optimisation', tells you which is meant.