wholesale
6 synonyms and 1 antonym for wholesale, grouped by meaning and by how common each one is.
Noun — The sale of goods in large quantities, typically to retailers rather than to individual customers.
Synonyms
Everyday swaps
Common words most readers know — safe in any writing.
Less common
Still standard English, but they carry more weight.
Rare, literary or technical
Precise, but they will stand out — check the sense before using one.
Synonyms by Meaning
1. noun
The sale of goods in large quantities, typically to retailers rather than to individual customers.
“The warehouse deals only in wholesale, not retail.”
Opposites
2. adj
Done on a large, sweeping scale, often without much care or discrimination.
“The new manager made wholesale changes to the way the team worked.”
3. verb
To sell goods in bulk to retailers rather than directly to consumers.
“He wholesales fruit to cafes and small grocers across the town.”
Opposites
How to use wholesale
The word patterns that sound natural to a native speaker.
Etymology
From whole plus sale — literally "selling as a whole" (in bulk) rather than piece by piece.
Full origin of wholesale →