General
synergize
What does synergize mean?
To work together in a way that creates synergy. Widely mocked as peak jargon.
"If marketing and sales synergize, the funnel improves."
Origin
Verb form of synergy popularised by Stephen Covey's 7 Habits.
Frequently asked questions
What does 'synergize' mean?
It means to work together so the combined result is greater than the sum of the parts. In practice it's just a fancy word for effective collaboration.
Why is 'synergize' mocked?
It's seen as peak corporate jargon, an inflated way of saying 'work together' that shows up on buzzword bingo cards.
Where does 'synergize' come from?
It's the verb form of 'synergy' and was popularised by Stephen Covey's book The 7 Habits of Highly Effective People.
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