lure
8 synonyms for lure, grouped by meaning and by how common each one is.
Noun — Something that tempts or attracts, often with the promise of pleasure or reward.
Synonyms
Everyday swaps
Common words most readers know — safe in any writing.
Less common
Still standard English, but they carry more weight.
Rare, literary or technical
Precise, but they will stand out — check the sense before using one.
Synonyms by Meaning
1. noun
Something that tempts or attracts, often with the promise of pleasure or reward.
“The lure of easy money drew him into the scam.”
How to use lure
The word patterns that sound natural to a native speaker.
Etymology
From Old French loirre, from a Frankish word for the object used to call a hawk back in falconry — its root may connect to a very old word meaning "invitation."
Full origin of lure →