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verb Uncommon

tout

towt
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Tout (verb) means to promote or praise something enthusiastically, often to sell it. Example: “The company touted its new product as a breakthrough.”

verb
1
To promote or praise something enthusiastically, often to sell it.
"The company touted its new product as a breakthrough."
"He was touted as the next great quarterback."
noun
1
Someone who aggressively tries to sell something, especially tickets, or someone who gives tips on racehorses.
"Ticket touts were selling seats outside the stadium for triple the price."

How to use tout

Learner’s notes

In plain EnglishTo aggressively promote something, or a person who does that kind of pushy selling.

UK vs US

"Tout" (as in ticket tout) is much more common in British English; American English tends to say "scalper" for someone reselling tickets.

Common pairings
tout as ticket tout widely touted
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Word forms

Plural
touts
Third person singular
touts
Past tense
touted
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Fill the gap

Can you complete this real example?

The company _____ its new product as a breakthrough.

Etymology

From Middle English touten, "to peer out" or "protrude," from Old English roots meaning "to stick out" — the sense shifted to "to advertise loudly."

Origin: Old English

Related words

Rhymes for tout

See all rhymes for tout →

Frequently asked questions

What does “tout” mean?
The word “tout” means to promote or praise something enthusiastically, often to sell it. In plain terms, to aggressively promote something, or a person who does that kind of pushy selling.
How do you pronounce “tout”?
“Tout” is pronounced towt (/taʊt/ in IPA).
How do you use “tout” in a sentence?
Here is “tout” used in a sentence: “The company touted its new product as a breakthrough.”
What is another word for “tout”?
Words with a similar meaning to “tout” include pimp, pitch, promote and spruik.
What part of speech is “tout”?
Depending on how it is used, “tout” can be a verb and a noun.
Where does the word “tout” come from?
The word “tout” comes from Old English. From Middle English touten, "to peer out" or "protrude," from Old English roots meaning "to stick out" — the sense shifted to "to advertise loudly.".
Is “tout” a common word?
“Tout” is an uncommon word in modern English.
How many meanings does “tout” have?
“Tout” has 2 distinct senses listed in this dictionary. The most common is: to promote or praise something enthusiastically, often to sell it.

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