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noun Uncommon

lure

loor

Lure (noun) means something that tempts or attracts, often with the promise of pleasure or reward. Example: “The lure of easy money drew him into the scam.”

noun
1
Something that tempts or attracts, often with the promise of pleasure or reward.
"The lure of easy money drew him into the scam."
2
An artificial bait used to attract fish.
"He tied a bright red lure onto his fishing line."
verb
1
To attract someone by offering something tempting.
"The company lured top engineers away with huge salaries."
"A trail of breadcrumbs lured the birds into the garden."

How to use lure

Learner’s notes

In plain EnglishSomething tempting used to attract someone (or a fish), or the act of tempting them that way.

Common pairings
the lure of lure someone away fishing lure

Word forms

lured past tense, lures plural, lures singular

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Fill the gap

Can you complete this real example?

The _____ of easy money drew him into the scam.

Etymology

From Old French loirre, from a Frankish word for the object used to call a hawk back in falconry — its root may connect to a very old word meaning "invitation."

Origin: Old French

Related words

Rhymes for lure

See all rhymes for lure →

Frequently asked questions

What does “lure” mean?

The word “lure” means something that tempts or attracts, often with the promise of pleasure or reward. In plain terms, something tempting used to attract someone (or a fish), or the act of tempting them that way.

How do you pronounce “lure”?

“Lure” is pronounced loor (/lʊəɹ/ in IPA).

How do you use “lure” in a sentence?

Here is “lure” used in a sentence: “The lure of easy money drew him into the scam.”

What part of speech is “lure”?

Depending on how it is used, “lure” can be a noun and a verb.

Where does the word “lure” come from?

The word “lure” comes from Old French. From Old French loirre, from a Frankish word for the object used to call a hawk back in falconry — its root may connect to a very old word meaning "invitation.".

Is “lure” a common word?

“Lure” is an uncommon word in modern English.

How many meanings does “lure” have?

“Lure” has 3 distinct senses listed in this dictionary. The most common is: something that tempts or attracts, often with the promise of pleasure or reward.

What is the difference between a "lure" and "bait"?

A "lure" is typically an artificial object designed to attract fish by imitating prey, while "bait" is often real or natural food used for the same purpose. Both are used to attract fish, but a lure specifically implies an artificial device.

What is the difference between "lure" and "tempt"?

"Lure" and "tempt" both describe attracting someone with something appealing, but "lure" often carries a stronger sense of drawing someone toward something, sometimes with an implication of risk or deception, while "tempt" focuses more simply on the pull of desire.

Can "lure" be used for people as well as fish?

Yes. As a verb, "lure" describes attracting a person by offering something tempting, and as a noun it can describe any tempting attraction, not just artificial fishing bait.

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Definitions: FreeDict original editorial