noun
Common
targeting
Targeting (noun) means the act or process of aiming something, or directing effort, at a specific person, group, or objective. Example: “Better targeting of the leaflets meant fewer ended up in the bin.”
noun
1
The act or process of aiming something, or directing effort, at a specific person, group, or objective.
"Better targeting of the leaflets meant fewer ended up in the bin."
"The company's ad targeting relies on browsing history."
"Military targeting requires precise coordinates."
How to use targeting
Learner’s notesIn plain EnglishThe process of deciding what or who to aim something at.
Common pairings
ad targeting
precision targeting
targeting system
Vocabulary Flow
Build your vocabulary from words like targeting.
Vocabulary Flow serves the next word, and the next — meaning, pronunciation and an example each time. Practice at your level, or learn English in your own language.
Start vocabulary practice
Word forms
- Plural
- targetings
- Comparative
- more targeting
- Superlative
- most targeting
Fill the gap
Can you complete this real example?
Better _____ of the leaflets meant fewer ended up in the bin.
Synonyms
View more →Related words
Rhymes for targeting
meeting
dieting
greeting
fleeting
riveting
tweeting
marketing
competing
picketing
fidgeting
carpeting
trumpeting
See all rhymes for targeting →
Frequently asked questions
What does “targeting” mean?
The word “targeting” means the act or process of aiming something, or directing effort, at a specific person, group, or objective. In plain terms, the process of deciding what or who to aim something at.
How do you use “targeting” in a sentence?
Here is “targeting” used in a sentence: “The company's ad targeting relies on browsing history.”
What part of speech is “targeting”?
“Targeting” is a noun.
Is “targeting” a common word?
“Targeting” is a fairly common word in modern English.
Is it targeting or targetting?
The correct spelling is targeting, with a single t. Because the stress in target falls on the first syllable, the final consonant is not doubled before -ing, in both British and American English. "Targetting" is a common misspelling.
What is targeting in marketing and advertising?
In marketing, targeting is the process of directing advertising or other effort at a specific group of people, chosen because they are most likely to respond. An ad campaign might use targeting based on age, location, or interests rather than showing the same message to everyone.
What is the difference between targeting and aiming?
Aiming usually describes the immediate physical act of pointing something, such as a camera or a dart, at an object. Targeting is the broader process of selecting a specific person, group, or objective and directing effort at it, so a campaign can involve targeting without anyone literally aiming at anything.
What is targeting in American football?
In American college football, targeting is a serious foul called when a player makes forcible contact with an opponent's head or neck area, or leads with the crown of the helmet, especially against a defenceless player. It carries a heavy penalty and can result in the offending player being ejected from the game.
